Electronic Arts -- 'Spore' launch trailer
Spore allows the player to shape the destiny of a sentient species, starting as a unicellular organism and eventually evolving into a spacefaring civilization. (In short, you play God.) Electronic Arts asked us for a 2-minute trailer that explained the premise of the game, and inspired players to create their very own universe.
Spore allows the player to shape the destiny of a sentient species, starting as a unicellular organism and eventually evolving into a spacefaring civilization. (In short, you play God.) Electronic Arts asked us for a 2-minute trailer that explained the premise of the game, and inspired players to create their very own universe.
Agency: Hammer Creative
Copywriter: Kareem Fahmi
Art Direction: The Spore development team
Editing and production: Hammer Creative
Copywriter: Kareem Fahmi
Art Direction: The Spore development team
Editing and production: Hammer Creative
